8 valuable business lessons I learnt from Ottawa Bossbabes

As I wrap-up the first half of year three in my business, I could not help but to look at some of the lessons I learnt from the bossbabes around me over the last years. Some are doing amazing things and achieving great success. To be honest, this post is more for me, as a reminder to keep doing what I love doing in hopes for this to be my full-time business one day (*plants dream seed).

Continue Reading

Why you need to use these perfect hashtags for your local Ottawa business

Ottawa Fashion blogger Using hashtags on instagram

I notice a pattern that occurs every time I meet a new business owner in Ottawa, or when I visit their store. It’s sad to say: but their Instagram accounts are usually weak, underdeveloped and more of an embarrassment than something they can be proud of. It’s lacking followers, lacking professional or high-quality images, there is usually not enough content, there is no sign of engagement and worse, they are not using a single strategic hashtag to save their life. The reality is that very few businesses in Ottawa do Instagram well, which is why Ottawa Influencers have carved themselves a nice digital home in this city.

Continue Reading

The 5 most important things you need to do before you present a tv segment

Present a tv segment blogger Chantal Sarkisian Ottawa Fashion Blog

For many different reasons, presenting a live TV segment is harder than it seems. Although the spot usually lasts between 4 to 7 minutes, it can take months to plan and loads of hours to coordinate the entire thing. Whether you’re presenting a fashion segment, as I typically do, or promoting a new product, or an upcoming event, the formula is pretty standard. Keeping your nerves calm, remembering your key messages, and nailing your set-up are just a few things to consider. Quite often, people seek my advice and ask me how to put together and present a tv segment. So for everyone’s benefit, I decided to share my tips on the most important things you need to do before you present a TV segment via a blog post!

Continue Reading