Last weekend, I went over to my friend Malorie’s place to play with some clothes and do a photo shoot in her bedroom. Sounds weird, right? The folks outside must have thought the same thing! I mean the lights, the backdrop… a bit much for suburbia town! But, I bet if you looked into every home, you would find a rock star running her own business out of her guest room… I mean, aren’t we all? I know I am!
Either/Or is Malorie’s new online store, where she sells only Canadian and sustainable fashion designs. As you all know, I am attending the Metamorphosis Eco-Fashion show and wanted to wear something that was on brand with the theme of the show. I approached her and asked if she would dress me for the occasion. Instead, she invited me to play dress up and reassured me that I shouldn’t buy anything, unless I loved it!
Malorie is so completely devoted to sustainable design, that she has carefully planned her business model around running a successful and lucrative business while being mindful of the planet and supporting Canadian designers. That is dedication, and I admire her efforts to support slow fashion. I think we can all use a little more thought when making purchases, and I am 100% guilty of not following her advice! I have no self control, and it’s starting to become a problem!
Less is more… I can’t forget this!
She has carefully curated her first collection, and still learning about how different brands are cut, how they size and fit differently on each woman. We learnt a few things that day, ourselves . For examples, in some brands and materials, I can wear a size small, but in others, size L is a bit snug. Malorie was also appreciative of my feedback and was happy with the way I styled some of the looks. Overall, I was very impressed with the cut and quality of the clothing. It is important to remember that these are premium items, and are considered an investment. The prices are higher than what we are used to because when you factor in things like proper wages and sustainable fabrics, it absolutely comes with a higher price tag, but with much less guilt.
Without further ado, I share with you some of my faves!
Top Zara | Jeans Gap | Heels L’Intervalle
Heels Zara
Duffield Design Maxi infinity dress (as skirt)
The bolero is actually a top that I wore backwards! It’s not on the site yet, but I am sure it will be soon!
Devlyn Van Loon Sweaterdress
Booties L’Intervalle
So what do you guys think? What did I end up getting for the show? Either leave your comments below or you’ll have to wait and see!
